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Rewarding loyalty

Rewarding loyalty

Rewarding loyal customers has been a fixture of retail for generations. From stamp cards and coupons to Clubcard, Advantage points, and Nectar, there’s no shortage of options.

In some ways, the ubiquity of options has become a problem. When you have a card for all your favourite retailers, after a while, building up points becomes a burden rather than a blessing. Who wants to spend 10 minutes at the front of a long queue desperately rummaging through their bag trying to find the right card?

Elliott’s Field, Rugby – still learning lessons two years on

Elliott’s Field, Rugby – still learning lessons two years on

With the opening of the second phase of Elliott’s Field Retail Park, Rugby, two years ago, Hammerson achieved two world firsts: the first ‘zero regulated carbon’ shopping park globally, and the first shopping park to be awarded a ‘BREEAM Outstanding’ rating. It represented a significant milestone in our journey to becoming Net Positive for carbon, resource-use, water, and socio-economic impacts by 2030.

Now is the time for real change if we are to make UK leases fit for purpose again

Now is the time for real change if we are to make UK leases fit for purpose again

The leasing structures we have in place today are based on a piece of legislation – the Landlord and Tenant act – that was passed over 65 years ago, in 1954. These rules were established against a backdrop that looked very different to society today – Winston Churchill was Prime Minister, it was 40 years before the internet, and even the UK’s first commercial television.

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