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Birmingham’s ultimate shopping and dining experience

Developed in 2003, Bullring has transformed Birmingham’s city centre. The centre’s line up of international brands, coupled with its excellent transport links, makes it one of the UK’s most successful shopping and leisure destinations, attracting a nationwide audience.

Grand Central further enhances Birmingham’s retail landscape with a mix of premium fashion and an extensive choice of restaurants, many of which are first time locations in the city. As well as direct access to the busiest train station outside of London, New Street Station, Grand Central is linked to Bullring via LinkStreet, which focuses on bringing fresh and exciting brands to the city in pop up spaces.

Iconic architecture, exclusive retailers, high profile events, and the much loved bronze Bull sets Bullring & Grand Central apart as a place where people and brands want to be.

The future

The Future

Hammerson’s ownership in Birmingham city centre extends beyond The Bullring Estate. Martineau Galleries, currently the Square Shopping Centre, is connected to Bullring and Grand Central by Birmingham’s high street and is set to be transformed over the next decade.

The first major scheme to be bought forward as part of Hammerson’s City Quarters concept, Martineau Galleries is a strategic site designed to further strengthen the city’s position as one of the leading centres for business, leisure and living in the UK.

Martineau Galleries will transform the current site in Dale End into a thriving new neighbourhood, providing up to 1,300 new homes, workspace, hotel rooms and a new town square.

Hammerson secured consent for the scheme from Birmingham City Council in January 2020, the most strategic regeneration scheme to come forward within Birmingham’s inner city core.

Key facts Bullring

Annual Footfall
39.6 m
Annual footfall
Average Dwell time
79
Minutes average dwell time
Average fashion spend
£ 73
Average fashion spend
Award
20 %
Top 3 Highest Spending ACORN Categories 
Size
160 k
Size (m2)

Key facts Grand Central

17.8 m
Annual Footfall
64 m
Minutes average dwell time
£ 59
Average retail spend
24 %
Top 3 Highest Spending ACORN Categories
37.7 k
Internal area (m2)

Bullring & Grand Central Services

Bullring & Grand Central boasts an array of services to streamline the customers’ experience throughout their visit.

Plus App
Plus App
Collect
Collect +
Amazon Lockers
Amazon Lockers
Shopmobility
Shopmobility
Customer Lockers
Customer Lockers
Free Wifi
Free Wifi
Chargebox
Chargebox
Joos portable chargers
Joos portable chargers
Car Spa
Car Spa
Joos charging banks
Joos charging banks
Changing Places Toilet
Changing Places Toilet